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Get to know us

About the Embark Platform

We’ve been a best kept secret for many as we quietly went about building our business. However, now that we are the UK’s fastest growing digital platform, we think it’s time we make ourselves known.

We are a company with a clear purpose – Deliver and Disrupt. Deliver a low cost, high value platform that makes the industry stop and think.

Strength in numbers

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Figures are pro-forma and include the recent Alliance Trust Savings acquisition. All figures as at 1 July 2020.

HOW our charges COMPARE:

Lowest charge % Highest charge %

ISA/GIA


Portfolio Size £20k £50k £100k £150k £250k £500k £750k £1m £2.5m
The Aegon Platform 0.29 0.29 0.29 0.28 0.27 0.25 0.22 0.20 0.08
Aegon Retirement Choices (ARC) 0.60 0.58 0.54 0.51 0.49 0.24 0.16 0.12 0.05
AJ Bell Investcentre 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.13
Aviva Platform 0.25 0.25 0.25 0.25 0.25 0.23 0.20 0.19 0.17
Embark Platform 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15
FundsNetwork 0.48 0.34 0.30 0.28 0.27 0.26 0.26 0.25 0.25
James Hay MiPlan 1.17 0.62 0.43 0.37 0.25 0.23 0.21 0.19 0.09
Nucleus 0.35 0.35 0.35 0.35 0.35 0.35 0.29 0.26 0.13
Old Mutual Wealth 0.50 0.42 0.39 0.36 0.33 0.32 0.29 0.28 0.20
Standard Life Wrap 0.40 0.40 0.40 0.38 0.37 0.33 0.31 0.27 0.17
Transact 0.56 0.52 0.30 0.30 0.29 0.29 0.27 0.25 0.15

SIPP

Portfolio Size £50k £100k £150k £250k £500k £750k £1m £2.5m
The Aegon Platform 0.29 0.29 0.28 0.27 0.25 0.22 0.20 0.08
Aegon Retirement Choices (ARC) 0.58 0.54 0.51 0.49 0.24 0.16 0.12 0.05
AJ Bell Investcentre (SIPP) 0.68 0.44 0.36 0.20 0.20 0.20 0.20 0.13
AJ Bell Investcentre (RIA) 0.25 0.25 0.25 0.25 0.25 0.23 0.23 0.21
Aviva Platform 0.38 0.36 0.36 0.36 0.28 0.24 0.22 0.18
Embark Platform 0.25 0.25 0.25 0.24 0.23 0.22 0.22 0.18
FundsNetwork 0.34 0.30 0.28 0.27 0.26 0.26 0.25 0.25
James Hay MiPlan 0.62 0.50 0.43 0.37 0.25 0.23 0.19 0.09
Nucleus 0.35 0.35 0.35 0.35 0.35 0.29 0.26 0.13
Old Mutual Wealth 0.42 0.39 0.36 0.33 0.32 0.29 0.28 0.20
Standard Life Wrap 0.55 0.55 0.53 0.52 0.48 0.46 0.42 0.32
Standard Life (Core) 0.45 0.45 0.43 0.42 0.38 0.36 0.32 0.22
Transact 0.66 0.37 0.34 0.32 0.31 0.28 0.26 0.15

Units shown as percentage (%).

These price comparisons are based on publicly-available information as of 20 December 2019 for standard rates on provider websites as compiled by the lang cat. You should check with each provider for the detail of all their charges, which may be subject to change. Underlying investment costs (for example, the ongoing fees paid to fund managers) and drawdown charges are excluded.

We assume portfolios are invested in unit trusts and OEICs and the figures do not allow for any investment returns.

HOW our charges COMPARE:

Lowest charge % Highest charge %

ISA/GIA – buy and hold

SIPP – buy and hold

Units shown as percentage (%). Source: the lang cat, Fixed that for you: State of the Platform Nation (December 2018).

These price comparisons are based on publicly-available information for standard rates on provider websites as compiled by the lang cat. You should check with each provider for the detail of all their charges, which may be subject to change. Underlying investment costs (for example, the ongoing fees paid to fund managers) and drawdown charges are excluded.

We assume portfolios are invested in unit trusts and OEICs and the figures do not allow for any investment returns.

Dont just take our word for it

The approach taken by Embark is one which we believe will be increasingly important. We love the ‘no wet signature’, it is highly efficient and a genuine value add technology.

Jonathan Briggs, Loveday & Partners

“We welcome the launch of a good low cost solution to service mass market clients, with the option to access a full investment proposition when suitable for a client.”

Jasper de Zoeten, Prosperity IFAs

“Embark’s vision of a true paperless platform at an extremely competitive cost base in conjunction with BlackRock will be a challenge to the existing platform market.”

John Simpson, Smith & Pinching

“Embark’s proposition would fit nicely into our business, helping to service the accumulators cost efficiently, so we can deliver a service fit for the smart phone generation.”

Stephen Page, Page Russell

Want to find out more

To find out more about the Embark Platform and how your business and your clients can benefit, you can download the following documents.